NIO
Designed for real life.
NIO is a design and technology company creating clothing and devices for modern life.
One company, two product worlds
What you wear. What you use. Designed with the same restraint.
NIO is built around a simple idea: clothing and technology can share the same standards for materials, usefulness, visual quiet and long-term relevance.
How it works
How NIO becomes a product.
Start with the day.
Products begin with a real context such as movement, work, travel or recovery rather than a trend board.
Reduce the noise.
Materials, controls and visual details are kept only when they improve use, care, compatibility or longevity.
Connect the system.
Clothing, devices, carry and support are designed to work as one customer experience.
Stay close
New products, releases and stories.
Useful updates from NIO. No constant noise.